Screenshots and product page
Prepare honest screenshots and metadata that make the app easy to understand.
The App Store product page should make one promise, demonstrate it visually, and match the exact build Apple reviews.
Complete the listing in Superapp
Superapp can use AI to draft listing information from your code. Review every sentence: generated copy is a starting point, and you are responsible for its accuracy.
- Description: explain the primary benefit, main features, and intended user in up to 4,000 characters.
- Subtitle: summarize the value in no more than 30 characters.
- Keywords: use relevant comma-separated terms within the 100-character limit without repeating the app name.
- Category: choose the category that best represents the main function.
- Promotional text: highlight timely information in up to 170 characters; it can be changed without a new build.
Build a screenshot story
Apple accepts one to ten screenshots per supported device presentation. The first screens matter most: show the strongest result before secondary settings or onboarding.
1. Choose the story
Lead with the primary outcome, then show the short path that creates it. Give each image one clear message instead of filling it with feature lists.
2. Capture the real build
Use realistic, safe sample data and the current interface. Avoid personal information, debug overlays, device notifications, or features that are not yet available.
3. Add restrained framing
Short headlines and branded backgrounds can improve comprehension, but the app itself should remain legible. Do not obscure important controls or imply a result the app cannot produce.
4. Upload and inspect
Add the assets in Superapp’s screenshot step, check their order, and review the product page in App Store Connect. Provide iPad assets when the app supports iPad.
Information for App Review
Reviewer contact details and notes are not marketing copy. Provide a reachable person, complete instructions, a demo username and password when required, and any context needed to activate hardware, location, subscription, or account-dependent features.